Name’s origin >

From the earliest times in the history of human civilization, with the Ancient Greece at its peak, the man places the woman in a position of divinity, and makes her an inspiring muse. Strong, striving, beautiful, intelligent, and maternal woman were the attributes necessary for the philosophers to attribute the goddesses Athena, Aphrodite, and Hera. From the word GODDESS inspires DIVINE, woman who inspires.

VINI – Divinity LADY - Woman | To us, every single woman is amazing and an inspiration.


Founded in 1993 by the brothers Enio and Nelson Dartora. They started with delivery of cosmetics;

  • In 1996 the brothers acquire an industry, starting their own line;
  • In 2005 the company settles in new installation, with more than 3.900m²;
  • In 2015 they start to build a new installation that houses the distributions, adding another 3.000m² to the already existing company;
  • The company works for more than 4.000 clients around Rio Grande do Sul and Santa Catarina. It also delivers to Southeast, Northeast and Midwest Brazilian States. Recently it started new projects of exportation in South America;
  • The company counts with more than 100 contributors, and has more than 400 products under their own brands – Vini Lady, De Vini, Denomax, Raro Efeito and Delange.

Creating and industrializing innovated cosmetics.


Creating and industrializing attractive cosmetics that provide beauty and comfort.


To be among the leading companies in the cosmetic industry through the excellence of its products and processes.

  • Commitment;
  • Knowledge;
  • Creativity and Innovation;
  • Ethic, Honesty and Transparency;
  • Quality;
  • Respect for the environment;
  • Team work.

Vini Lady believes that success is the result of commitment to work added to constant investments in technology, facilities and training of its employees – always respecting the environment. The result of all that is the quality on our products which are constantly updated to the needs of consumers and national and international trends.